only two basic functions: marketing and innovation. It is not necessary
for a business to grow bigger; but it is necessary that it constantly
grow better."
-Peter F. Drucker
Let us
"cut-right-to-the-chase" and ask you 2 simple questions:
1) How much do
you remember 2 weeks, 6 months or a year after a training session?
2) If you're a
manager; What's the R.O.I on your training initiatives?
If you're
uncertain about the answers to the questions above, then we have very good
news for you... HELP is on the way!
What if I
tell you that there is a way, that your organization can save money, time
and BEST OF ALL triple the
effectiveness of your training initiatives?
Let's face it,
training is critical for an organization's success, however many
organizations find it difficult to measure the impact a training session can
have in their bottom line!
How's this
possible?
FACT:
Employees, on average, forget 80% or more of the material
they've learnt after only 24 hours!
You can start to understand WHY
many training initiatives don't provide the ROI managers look for!
The main
reason why people quickly forget, is because they are not enjoying
themselves while learning. They've been conditioned to see education as a
chore, not an enjoyable experience!
The truth
is, people prefer to be entertained rather than educated!
Bottom-line: If you want to double, triple or even quadruple the
effectiveness of training initiatives, people MUST enjoy themselves
while learning.
Introducing: The Entertraining Educational Technologies Success
Recipe:
- First,
we provide you with the greatest Education anywhere. Including proven
strategies and tools you can apply immediately to transform your
business or your personal life!
- Second, we mix it with incredible Entertainment to provide the
environment required for your employees to absorb all the wisdom our
trainers provide!
- Third, we will empower your staff to consistently follow through
on what they've have learned to create unstoppable momentum. They'll not
simply learn from one of our programmes, they'll do! They'll live,
breathe, and apply the tools and strategies until they become part of
who they are. This way we can guarantee that
your training R.O.I will quickly and clearly reflect your bottom line!
Who Are We To Be TRAINING Your Organization?
Now, we could
bore you with a very long list of clients, accomplishments and testimonials,
but here's the ONLY thing you need to know. Very simply, we're one of the
most in-demand training organization today. Why? Because we provide results!
Unlike other
training organizations, our seminars, workshops and learning sessions are
RESULTS oriented not TRAINING oriented!
What's the
difference?
What you're
NOT getting with us is what we call the 'Pretend Experts.' These are those
people who go around teaching people what to do, but have never done it
themselves.
All of our
trainers are accomplished business people, with a sound knowledge in
organizational and behavioral psychology. Exactly the kind of people YOU
need to take your organization to the next level!
What's The Difference Between
Entertraining & Regular Training?
Entertraining is the most advanced teaching and learning method in use
today. It's a total solution for speeding and enhancing the learning
process. Based on the latest brain research, it has proven again and again
to increase learning effectiveness while saving time and money in the
process.
Entertraining sessions create positive learning
environments that are both relaxed and stimulating. We ensure in each
one of our trainings there's a total learner involvement.
We're aware
that people learn best when they are totally and actively involved and take
full responsibility for their own learning. That's why our seminars are
activity-based rather than materials-based or presentations-based.
Instead of thinking of a training program as a one-dish meal, we
think of it as a results-driven, learner-centered smorgasbord!
We use
"real-world" examples, different forms of feedback, reflection, group
evaluations, and most importantly immersion.
In our
training sessions, learning takes place on many levels
simultaneously (conscious and subconscious, mental and physical). We're
aware that things learned in isolation are hard to remember and quick to
evaporate. That's why we know people WILL learn, remember and
implement the skills they develop in the classroom!
What Is
Accelerated Learning?
Entertraining
Educational Technologies uses Accelerated Learning as a base for the
development and execution of all their seminars.
Accelerated
Learning is an umbrella term for a series of practical approaches to
learning. These theories draw from a range of disciplines including: the
study of aspects of brain function, theories of human attention and
motivation, the psychology of optimal performance and intelligence theory.
Accelerated Learning carries with it the expectation that, when
properly motivated and appropriately taught, all learners can reach a level
of achievement which may currently appear beyond them. It provides a breadth
of proven life-long learning skills based on an understanding of how we
learn rather than what we ought to be learning.
Who Are The
Biggest Influencers
Of Our Educational Technology?
The father
of
Accelerated Learning was undoubtedly Georgi Lozanov.
Lozanov
discovered that the brain has an almost infinite potential for learning if
the subconscious mind receives information in the right way. His work was
treated with great skepticism at first and, in order to quantify the
benefits of his method of teaching, he founded a language school and proved
that his methods could deliver a 300% improvement in the speed and
effectiveness of learning.
These days the term Accelerated Learning covers a whole spectrum of
techniques.
Because many
brilliant minds have contributed to it's development, every Accelerated
Learning Practitioner often shows different brush strokes of his or her
educational background. In our case, these are the masters who've
influenced us most in developing the Entertraining method.
Ned Herrmann
Ned Herrmann contribution to the universal application of brain dominance brought him worldwide recognition. In 1992, he received the Distinguished Contribution to Human Resource Development Award from ASTD - an honor symbolic of the significance of Ned's work. He keynoted world conferences on Creativity, Gifted and Talented Children, Instructional Systems Design, Training & Development, Creative Management and Cerebral Dominance just in the last few years. In 1993, he was elected President of The American Creativity Association. Ned was inducted into the HRD Hall of Fame in February 1995 at the Training '95 Conference in Atlanta.
Jack Canfield
Over his 30-year career, Jack Canfield has developed the specific methodology and results-oriented activities required to help participants take on greater challenges and produce breakthrough results. Jack's Ten-Step Action Plan shows exactly how to plan for and create greater achievement. In fact, it's a blueprint for living a life of expanded results, greater impact and more measurable on-the-job performance.
Howard Gardner
Howard Gardner initially formulated a list of seven intelligences. His listing was provisional. The first two are ones that have been typically valued in schools; the next three are usually associated with the arts; and the final two are what Howard Gardner called 'personal intelligences'.
Linguistic intelligence involves sensitivity to spoken and written language, the ability to learn languages, and the capacity to use language to accomplish certain goals. This intelligence includes the ability to effectively use language to express oneself rhetorically or poetically; and language as a means to remember information. Writers, poets, lawyers and speakers are among those that Howard Gardner sees as having high linguistic intelligence.
Logical-mathematical intelligence consists of the capacity to analyze problems logically, carry out mathematical operations, and investigate issues scientifically. In Howard Gardner's words, in entails the ability to detect patterns, reason deductively and think logically. This intelligence is most often associated with scientific and mathematical thinking.
Musical intelligence involves skill in the performance, composition, and appreciation of musical patterns. It encompasses the capacity to recognize and compose musical pitches, tones, and rhythms. According to Howard Gardner musical intelligence runs in an almost structural parallel to linguistic intelligence.
Bodily-kinesthetic intelligence entails the potential of using one's whole body or parts of the body to solve problems. It is the ability to use mental abilities to coordinate bodily movements. Howard Gardner sees mental and physical activity as related.
Spatial intelligence involves the potential to recognize and use the patterns of wide space and more confined areas.
Interpersonal intelligence is concerned with the capacity to understand the intentions, motivations and desires of other people. It allows people to work effectively with others. Educators, salespeople, religious and political leaders and counsellors all need a well-developed interpersonal intelligence.
Intrapersonal intelligence entails the capacity to understand oneself, to appreciate one's feelings, fears and motivations. In Howard Gardner's view it involves having an effective working model of ourselves, and to be able to use such information to regulate our lives.
Anthony Robbins
A world authority on the psychology of leadership, Anthony Robbins believes there are two elements that can produce an extraordinary quality of life�the science of achievement and the art of fulfillment. These are principles that, regardless of gender, race, religion, or financial status, create lasting results when acted upon.
Dr. Jeannete Vos
During the 1990'sDr. Jeannette Vos and Gordon Dryden write the Learning Revolution and the book sells 7.5 million copies in 25 five weeks. " The Learning
Revolution " has really started.
Dr. Vos is best known as a preeminent demonstrator of learning/teaching methods that utilize the brain's natural mechanisms for acquiring information. An energetic and entertaining presenter, she transforms each speaking engagement, workshop and seminar into an exciting showcase of accelerative learning practices.
"You have to help people find meaning and fulfillment in what they do. They don't want to be "used" by the organization. They want to have stewardship over their own resources. They want to feel that they are making a personal contribution to something meaningful. And that's when you get real motivation and fulfillment. That's when you release their potential, energy, and creative power. If you don't believe in the unseen human potential, you will only get status quo performance - business as usual."
Brian Tracy
Brian Tracy is
is an internationally known and respected authority who addresses almost
half a million people each year on leadership, management, sales, personal
development, strategic planning, goal-setting, time management,
creativity, and other diverse topics. Brian has worked with IBM, Arthur
Andersen, McDonnell Douglas and The Million Dollar Round Table to teach
them is "success secrets."
Tom Peters
Fortune called
Tom Peters the Ur-guru of management, and compares him to Ralph Waldo Emerson, Henry David Thoreau, Walt Whitman, and H.L. Mencken.
"Tom Peters has probably done more than anyone else to shift the debate on management from the confines of boardrooms, academia, and consultancies to a broader, worldwide audience, where it has become the staple diet of the media and managers alike. Peter Drucker has written more and his ideas have withstood a longer test of time, but it is Peters�as consultant, writer, columnist, seminar lecturer, and stage performer�whose energy, style, influence, and ideas have shaped new management thinking."
"In no small part, what American corporations have become is what Peters has
encouraged them to be." �The New Yorker
"Peters is ... the
father of the post-modern corporation." �Los Angeles Times
"We
live in a Tom Peters world." �Fortune
What Can Entertraining ETC
Do For Our Organization?
We can assist you in 3 different
ways:
TRAINING
COURSE DESIGN
We will
design or assist you with designing new training courses in the
Entertraining modality. We'll also assist with training your trainers and
getting them ready to deliver powerful programs!
TRAINING
COURSE CONVERSION
We'll help you convert existing
training courses to the Entertraining modality. Offering you
whatever assistance is required, so your organization will see the
rewards.
FUNCTION
TRAINING
We have a wide range of
training courses that will literally transform your organization on the
following topics:
Creativity
Change Management
Team Building
Leadership
Business Negotiation
Result Driven Time Management
Train The Trainer
Internet Marketing
(All courses can be
adapted to meet your particular needs.)
"When you alter
the way an individual receives knowledge, you
not only
increase retention, but you
will also change the way that information is
perceived, the way it is memorized, and even
the way it is eventually used."
That's why
introducing attitudinal-based learning into
your corporation will have a great impact in
your bottom line!
Remember: No longer is it about increasing knowledge. Today the
ideal is to alter the mindset of the trainee... to encourage a thirst for
knowledge... to overthrow misconceptions and outdated beliefs... and to
create a real desire to put new ideas into practice!